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January 2015

The Birth of Triathlete Magazine: An Insider's Story

Tuesday, January 13, 2015
cover of merged TRIATHLETE magazine

It wasn't just the sport that was trying to figure out what it was—and what it could be—in the early days. Fifth magazine iteration shown.

It was the day after the 2.4-mile Waikiki Rough Water Swim in September, 1979. I sat in the Sans Souci restaurant next to the Outrigger Canoe Club as the scent of sweet plumeria wafted through the open windows that faced the long curve of Honolulu’s Waikiki Beach. I was lunching with one of my two publishing partners, Penny Little, and enjoying the grilled Mahi Mahi and more than a few Mai Tais.